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Prince Ghuman

Professor of Neuromarketing at Hult International Business School in San Francisco

Author of Blindsight, an award-winning book on Neuromarketing

Prince Ghuman started his first company as an undergrad at University of California San Diego. He went on to be the founding Head of Marketing at BAP, one of the earliest automotive e-commerce platforms, recognized as one of the fastest growing companies in America for three consecutive years by Inc Magazine. Prince moved on to be the founding Chief Marketing Officer of ZipZap, a cryptocurrency tech startup in San Francisco.

Most recently, he held dual roles as the U.S. Director of Consumer Marketing and the Global Director of B2B Marketing for OFX, a publicly-traded FinTech company handling over $100B in international payments. A contributor to major news outlets including Forbes, Refinery29, Entrepreneur, & The Washington Post, he was named one of the ‘Movers and Shakers’ by the San Francisco Chronicle.

Currently, Prince is a Professor of Neuromarketing at Hult International Business School in San Francisco. He is a keynote speaker who has spoken at TED. He is the author of the definitive book on neuro-marketing Blindsight, founder and CEO of PopNeuro.com, an ed-tech startup known for Neuromarketing Certification bootcamps.