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educating leaders on the future of school marketing and branding. Together.

About

Join Us:

April 29 – May 1, 2020

Providence Art Club Providence, Rhode Island

Brand Together Conference is designed to INSPIRE and MOTIVATE school communications, marketing, and admissions professionals by offering TRANSFORMATIVE PERSPECTIVES and BREAKTHROUGH STRATEGIES. Brand Together is an opportunity to workshop topics with real value to your school and to your own professional development. Learn from your peers who have done the thing you aspire to do. Learn from experts who will REVOLUTIONIZE YOUR THINKING about the art and science of branding. ASPIRE FOR MORE. BRAND TOGETHER!

6 of 13 Sessions We Offer

Content Marketing Workshop for Schools

How to Use Content Marketing to Convert Prospects, Energize your Core Families, Dominate Search Results, and Shift Your School’s Trajectory Forever.

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You are the Michelangelo of Your School's Brand

You are the Michelangelo of your school’s brand. And during this session you will gain the tools needed to boost your “creative confidence” and become the master influencer of your school.

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Marin Preparatory School Rebranded as Spanish Infusion School

The tough decisions Marin Preparatory School made—including revitalizing the Mission Statement, changing the name, moving to a new location, and embarking on a marketing campaign that would significantly improve the schools’ reputation and increase enrollment—touch upon universal truths and hard choices all schools face.

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Ruin to Redemption

In the middle of a densely populated neighborhood, a catastrophic tornado leveled an almost closing 140 year old school to the ground. No other properties or individuals were touched. An act of God? Maybe. As a result, learn how two schools merged into a $50 million state of the art school in the same location, renamed, rebranded, and over came the most unlikely odds for both admissions and development.

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Enroll Media to present at Conference

Your school’s website is your greatest marketing asset. Your brand, content, design, and technology team have all worked tirelessly to build that asset for you – but some simple SEO pitfalls can be a barrier to exposure and positive user experience. Learn the knowledge and tricks to a successful SEO campaign.

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Dip Your Toe into the Bloggy Water

Once deemed a pejorative term, “blogging” (and its video cousin, “vlogging”) has become a staple for major news, sports, and entertainment sites and should be folded into your daily independent school communication and social media plan. Join blogger extraordinaire John Bishop, Director of Communications for Lawrence Academy, for an informal round table discussion about the merits of blogging about your school.

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A Meaningful Experience

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You’re going to change your brand, change your school, change your goals. These are really hard decisions. This conference creates not only a roadmap on what to think about, but a roadmap on how to get from point A to point B.

Lisa Smoots
Director of Admissions
Church Farm School

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I found myself 5 to 6 times a minute texting or emailing home to the communications office, advancement and admissions director…”We need to do this, why are we not doing this”.

Tim Bakland
Head of School
Waring School

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Brand Together Conference is a great blend of theoretical, but also hands on practical work.

Patsy Fox
Director of Strategic Marketing and Communications
Greens Farms Academy

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There is a nice intimacy with the group. The location is inspirational. Once ! walked through the door of the Providence Art Club...it was inspirational.

Christie Stover
Head of School
Applewild School

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This was an opportunity in a smaller setting to work with our team and think deeply about what we are going to bring back to the team in a collaborative way.

Merle Jacobs
Director of Admissions
Park School

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The Brand Together Conference put a lot of people who are all working toward the same goals in a small room and gave us the opportunity to talk to each other, not only during the workshop, but after the workshops.

Lisa Smoots
Director of Admissions
Church Farm School

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During the sessions. After the sessions. There were terrific opportunities built in to make connections, learn from each other, understand what we are doing with our other departments.

Kathryn Gann
Director of Communications
Bishop Guertin High School

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It prompted me to think exactly what is our brand and who are we.

Mary Davidson
Director of Development and Marketing
Arrowhead Youth Academy

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Attendees will learn from peers who have done the thing you aspire to do. You will learn from experts who will revolutionize your thinking about the art and science of branding. You will leave with an established roadmap on how to market your school effectively and successfully.

AISAP’S Continuing Education Credits (CEC)

Brand Together Conference is an approved provider program that offers professional education formally recognized by the Association of Independent School Admission Professionals to track and adhere to the constructs of the AISAP Learning and Development Framework©. Help fulfill and elevate your marketing and communications understanding and knowledge. Stay connected and in-line with professional curriculum rubrics that demonstrate your understanding of the needs that are required to succeed in this profession.

FIGURE DRAWING

(YOU READ IT CORRECTLY!)

Classes led by local talented artists to guide each attendee on how to break out of your comfort zone and bring out the creativity in us all.

MOUTH WATERING CUISINE

Gourmet-quality breakfasts, lunches, snacks, and dinners all included and prepared by talented chefs at the prestigious Providence Art Club in Providence Rhode Island and Cafe Nuovo.