Join Us:
November 8 - 10, 2023
Providence Art Club Providence, Rhode Island
Brand Together Conference is designed to INSPIRE and MOTIVATE school communications, marketing, and admissions professionals by offering TRANSFORMATIVE PERSPECTIVES and BREAKTHROUGH STRATEGIES. Brand Together is an opportunity to workshop topics with real value to your school and to your own professional development. Learn from your peers who have done the thing you aspire to do. Learn from experts who will REVOLUTIONIZE YOUR THINKING about the art and science of branding. ASPIRE FOR MORE. BRAND TOGETHER!
In this 4-hour interactive session, we will review the must-have website updates and Google Analytics reports for marketers, as well well as the digital platforms to pay attention to this year, in order to improve your digital footprint. Whether you're in admissions, enrollment management, or MarComm, there is something for everyone in this workshop to take back to campus, and improve upon, immediately.
In this session, we will use multiple case studies to demonstrate how your school’s brand is perceived and how to strengthen your brand moving forward.
Email marketing is a powerful tool for schools and can help with admissions, retention, development, and more. But where do you begin? And how do you unlock the power of email marketing for your school? In this presentation, you'll learn the importance of email marketing along with tips and tricks to make your email marketing plan work for you!
For small schools, thinking about fundraising on the millions-of-dollars scale can be intimidating for school leaders, but NOT if you have the necessary marketing and branding. Every independent school has its unique content. However, I will share lessons learned over 12 years of fundraising and marketing for a small private school. We will explore the intersection of fundraising and marketing through interactive self-reflective activities, small group share-outs, and opportunities for collective brainstorming.
LinkedIn is the most trusted social media network in the US. Gone are the days when it was just for employers and job seekers! It's now used as a way for businesses, non-profits, and schools, to engage with constituents, and drive members, students, donations, and more. We will dive into the top ways schools can leverage LinkedIn for fundraising, alumni engagement, and as an enrollment marketing tool.
As a school branding professional, marketer, designer, or content creator, being and staying creative is essential to your success. In the best of times keeping the creative fire burning takes focus and hard work. Add to that the stress of the cultural moment we live in and it is no wonder maintaining a sharp creative edge can be a real struggle. In this session we’ll look at the importance of establishing some self-care habits for creatives as well as some practical creative exercises and initiatives you can add to your routine to revive, inspire, and maintain your creative health.
You’re going to change your brand, change your school, change your goals. These are really hard decisions. This conference creates not only a roadmap on what to think about, but a roadmap on how to get from point A to point B.
Lisa Smoots
Director of Admissions
Church Farm School
I found myself 5 to 6 times a minute texting or emailing home to the communications office, advancement and admissions director…”We need to do this, why are we not doing this”.
Tim Bakland
Head of School
Waring School
Brand Together Conference is a great blend of theoretical, but also hands on practical work.
Patsy Fox
Director of Strategic Marketing and Communications
Greens Farms Academy
There is a nice intimacy with the group. The location is inspirational. Once ! walked through the door of the Providence Art Club...it was inspirational.
Christie Stover
Head of School
Applewild School
This was an opportunity in a smaller setting to work with our team and think deeply about what we are going to bring back to the team in a collaborative way.
Merle Jacobs
Director of Admissions
Park School
The Brand Together Conference put a lot of people who are all working toward the same goals in a small room and gave us the opportunity to talk to each other, not only during the workshop, but after the workshops.
Lisa Smoots
Director of Admissions
Church Farm School
During the sessions. After the sessions. There were terrific opportunities built in to make connections, learn from each other, understand what we are doing with our other departments.
Kathryn Gann
Director of Communications
Bishop Guertin High School
It prompted me to think exactly what is our brand and who are we.
Mary Davidson
Director of Development and Marketing
Arrowhead Youth Academy
Attendees will learn from peers who have done the thing you aspire to do. You will learn from experts who will revolutionize your thinking about the art and science of branding. You will leave with an established roadmap on how to market your school effectively and successfully.
(YOU READ IT CORRECTLY!)
Classes led by local talented artists to guide each attendee on how to break out of your comfort zone and bring out the creativity in us all.
Gourmet-quality breakfasts, lunches, snacks, and dinners all included and prepared by talented chefs at the prestigious Providence Art Club in Providence Rhode Island and Cafe Nuovo.
Colleagues from around the country sharing a common interest on school marketing and branding. 3-days of intense workshop style sessions with real world information to apply to your school.